Silk Road Freeride

This initiative is more than just about freeriding; it’s about building a vibrant, inclusive community of riders and guides, enhancing skills, and fostering a sustainable tourism model that benefits everyone involved.

Empowering Local Guides and Riders

Silk Road Freeride is a community project focused on developing freeride culture in developing mountain regions.

With freeriding becoming a new Olympic discipline, we aim to create opportunities for local riders by providing access to training, equipment and knowledge that are often unavailable in these regions.

Through coaching programs, knowledge sharing and equipment support, we help riders and guides improve their skills, increase safety awareness and build a strong local freeride community.

The highlight of the project is organizing freeride competitions and Freeride World Tour Qualifiers, giving local athletes the opportunity to compete internationally and inspiring the next generation of freeriders.

Our mission

A key component of the Silk Road Freeride project is fostering a strong local freeride community. We believe in inclusivity and mentorship, creating
opportunities for less experienced riders to learn alongside seasoned professionals.

By organizing workshops and training sessions, we help local athletes improve their skills in a supportive environment. This collaborative approach not only enhances individual abilities but also strengthens the community as a whole.

What We Do

TRAININGS AND WORKSHOPS

We organize training in avalanche safety, guiding techniques, and environmental stewardship so local riders and guides are prepared for both the sport and leading others.

PROMOTING INTERNATIONAL TOURISM

We attract international riders to emerging Silk Road destinations, creating cultural exchange and economic opportunity from the Balkans to Central Asia and China.

SUSTAINABLE TOURISM

We are building a tourism model that respects the environment and ensures that economic benefits flow back into local communities.

From local to global

We sponsor promising local riders and provide them with the training, equipment, and exposure needed to perform at an international level. From the Silk Road to the world stage.

Join Us in Our Mission

At Ryce Travel, we believe in the transformative power of freeriding as a catalyst for community development and environmental sustainability.

Our Silk Road Freeride project is designed to create lasting impact, empowering local guides and riders, fostering community connections, and
promoting a responsible tourism model.

Please have a look at the website of Silk Road Freeride to support our mission.

Support the Project

If you would like to support the Silk Road Freeride project — through equipment donations, sponsorships, or partnerships — please contact us. Every
contribution helps us empower local communities along the Silk Road.

Olaf Sueters

Alongside his professional life Olaf is the founder of Gear4guides. 

For any donation or question, you can contact him.

Olaf Sueters

Founder of gear4guides

We work together with MK Skiservice in Bilthoven to receive donations. You can deliver donations from Tuesday to Sunday.

MK SkiService

Bilthoven, The Netherlands

Volunteer Work

We’re always looking for volunteers to support the Silk Road Freeride project. Whether you’re a photographer, coach, guide, or just passionate about freeride: we need your help on the ground.

We need help with training sessions, community workshops, content creation, and building the freeride scene from the Balkans to China

you can also support SilkRoadFreeride by following the project on social media

Updates